GamePlan App
case study
Brief
GamePlan is a fleet logistics app used by Alamo, Enterprise, and National vehicle rental employees around the world to track and manage the status and location of rental vehicles in real-time.
Process
I conducted design reviews and worked closely with stakeholders at Enterprise to understand their view of the product’s focus and business value. I had the opportunity to visit various rental car branches to observe, interview, and better understand the persona. I designed product mockups and basic click-through prototypes to illustrate interactions and workflow. I also worked closely with developers to give life to the designs and to help stand up the product.
My Role
User Research, User Experience, Visual Design